Proceed Entertainment was created in 2007 by Vincent Perret, who works under his dj name: Vincz Lee, and Franco Saracino, producer with the Film Noodles production company, to initially produce authentic Hip Hop parties.
They soon brought a breath of fresh air to the nightlife scene in French-speaking Switzerland with innovative concepts and new talent.
The company went on to represent a number of artists. Some twenty djs were part of its catalog, and represented a link in Switzerland with foreign booking companies.
Proceed Entertainment also expanded its range of services to include venue management and the promotion of nightlife venues.
In 2017, after a ten-year collaboration, Vincent Perret left the company to devote himself to his career as an artist and to projects close to his heart.
Franco Saracino reoriented Proceed Entertainment towards audiovisual production, while allowing himself the freedom to produce any artistic or cultural medium, with no limits.